Company Description
As the world’s leader in digital payments technology, Visa’s mission is to connect the world through the most creative, reliable and secure payment network - enabling individuals, businesses, and economies to thrive. Our advanced global processing network, VisaNet, provides secure and reliable payments around the world, and is capable of handling more than 65,000 transaction messages a second. The company’s dedication to innovation drives the rapid growth of connected commerce on any device, and fuels the dream of a cashless future for everyone, everywhere. As the world moves from analog to digital, Visa is applying our brand, products, people, network and scale to reshape the future of commerce. At Visa, your individuality fits right in. Working here gives you an opportunity to impact the world, invest in your career growth, and be part of an inclusive and diverse workplace. We are a global team of disruptors, trailblazers, innovators and risk-takers who are helping drive economic growth in even the most remote parts of the world, creatively moving the industry forward, and doing meaningful work that brings financial literacy and digital commerce to millions of unbanked and underserved consumers. You’re an Individual. We’re the team for you. Together, let’s transform the way the world pays.
Job Description
Visa's Global Brand & Marketing team is searching for a Vice President to lead a Content Development Center of Excellence. The selected candidate will bring leadership, vision and creativity to both creating and advancing the approach to a best-in-class, results-driving centralized in-house content development team.
Reporting directly to the Senior Vice President, Global Brand Strategy & Planning, this role will lead the effort to support business priorities by delivering innovative creative content against key strategic initiatives across owned, earned, paid, and shared channels. He/she will be responsible for developing the content strategy across visa.com and social, formulating the team and creating original content that supports Visa's brand and marketing objectives. Their team will partner with global brand and marketing leaders and subject matter experts across Visa to create engaging content for use across a variety of internal and external channels. He/she will work cross-functionally, partnering with key leaders to deliver cost savings and streamline partnerships and investments across the enterprise.
The successful candidate will understand how to take an audience-based approach to developing compelling content in support of Visa’s mission statement and evolving brand strategy:
- Lead global efforts for Visa.com – content, publishing, editorial team, and enabling success in regional content deployment
- Lead social efforts globally by developing and managing an editorial calendar approach mapped to business objectives, key announcements, and events
- Leverage existing brand and reputation assets to maintain a consistent voice and look, tone and feel
- Manage agreed content agency budgets, internal IT steam, and relationships
- Collaborate with Visa leaders and internal partners to ensure content is relevant and accurately reflects initiatives across the company
Qualifications
Basic Qualifications: 12 years of work experience with a Bachelor’s Degree or at least 10 years of experience with an Advanced degree (e.g. Masters/MBA/JD/MD) or at least 8 years of work experience with a PhD Preferred Qualifications: Experienced, results-oriented leader with at least 15 years progressively responsible business experiences and a proven track record in managing digital and social properties; demonstrated expertise in content practices, and procedures; experience writing and managing content creation team (media/publishing, corporate, academic, agency, etc.); ability to work effectively in a matrixed environment; knowledge of key content, digital and social metrics to demonstrate proven ROI; background in leading high-performance teams. Drive Growth
Establishes internal and external partnerships by identifying common interests and mutually beneficial opportunities.
Establishes a goal-oriented culture and continually raises the bar for organizational achievement.
Scans the internal and external environment to leverage new sources of data and create a compelling vision for the organization.
Spur Innovation
Creates an environment where independent thinking is encouraged and where productive debate about existing assumptions, methods and processes is the norm.
Recognizes and acts on ways to anticipate needs, address unmet demands, and enter new markets.
Champions and devotes resources to process improvement efforts across the function and the company.
Execute on Commitments
Creates clear strategic priorities for the business and aligns resources accordingly.
Ensures that decisions are made in a timely manner without overanalyzing data; holds managers accountable for balancing risks and meeting goals.
Effectively prioritizes the most critical projects for the business function and aligns resources appropriately.
Monitors success metrics against established criteria and benchmarks.
Collaborate Across Boundaries
Executes decisions with the goals and vision of the company in mind; acts as a representative of the company brand both internally and externally.
Identifies complex issues affecting multiple areas and develops solutions that can be applied across the organization.
Ensures a culture of cooperation and relationship building at every level of the organization; builds and continually revisits organizational structures that best support a culture of collaboration.
Additional Information
Travel Requirements:
- This position requires the incumbent to travel for work up to 5% of the time. Physical Requirements:
- This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers, and reach with hands and arms. Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.